Monday, January 10, 2011


I spent Christmas and the New Year in New Zealand, replenishing the spirit and drawing inspiration from a new book by Nick Danziger and James Kerr: Mana.

Mana means respect.
It means courage.
It means integrity, authority and charisma.

It doesn’t translate easily into English, it’s not a literal thing, it’s a feeling, a way of being. It’s about building a legacy and building respect.

The world needs leaders with Mana. Everyone has some... we must allow it to show itself, to embrace it, to live it, and not be afraid of it.

The book follows the All Blacks for a year.

It stresses:
  • Whakatau - Accountability
  • Whaainga ki tutukitanga - Achievement
  • Koha - Respect
And it inspired me to look forward to 2011.
  • Whaia te iti kahurangi ki te tuohu koe me maunga keitei.
    Pursue that which is precious and don’t be deterred by anything less than a lofty mountain.
  • A, hupane, A, kaupane, Whiti te ra!
    One step upwards, another step upwards, The Sun Shines!
  • Kia urupu tatou kaua e taukum ekume
    Let us be united not pulling against each other.
All profits from the sale of the book Mana go to support the Kids Can Stand Tall Charitable Trust... the All Blacks charity designed to ensure no New Zealand child is left out in the cold.

Thank you Nick and James.


Nick Danziger is one of the world's leading photojournalists. His work includes international best sellers Danziger's Travels, Danziger's Adventures and Danziger's Britain. He won the World Press Photo First prize for his 'mirror image' portrait of Tony Blair and George W. Bush. His photographic and film work has appeared in collections, newspapers, magazines and on television around the world.

James Kerr is a writer and producer. Mana is his third book. Previous publications include Twenty-eight Heroes, and The Alphabet of the Human Heart. His films include the Channel Four documentary, Dangerous Talk, in which he travelled undercover in Cuba to interview critics of Fidel Castro.